Social media has changed the real estate game forever. There’s no going back, and who would want to anyway? The advent of social media platforms like Facebook, Twitter, and Instagram make it easy for agents to reach out to potential customers in ways their predecessors couldn’t have even dreamed of.
Being successful in real estate also depends on who you associate with. One way to experience success is by joining up with a 100% commission real estate brokerage that is committed to staying on top.
Another way to be successful is to keep looking for opportunities to learn. As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase real estate success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!
Most real estate agents are using at least Facebook for their social media strategies. With over a billion users, it’s a safe bet most people are comfortable with it. Ask yourself if you know any colleagues not on Facebook. Chances are, even if you do, it’s not very many.
So while Facebook may be old hat to most of us, it never hurts to get a little insight on what we could be doing better and hear some ideas.
Posts: Frequency vs. Consistency –
One thing to keep in mind when you are posting content on Facebook is you don’t want to do too many. You’ll get annoying. And you’ll get hidden from your followers’ newsfeeds. There’s really no rule about how many is too many. Some brands believe two per day is a good rule of thumb.
What’s even more important than frequency is that you be consistent. You need to post regularly and it needs to be informative and useful. You want people to get something out of following you. Share information, advice, and entertain.
Sharing Pictures & Videos on Social Media –
Facebook is a visual platform, especially when it comes to real estate. Put up some good pics of your listings, videos, and the surrounding neighborhood. Some videos of happy customers never hurt, either.
The Power of the Like Button –
Remember, it’s called social media for a reason. Like people’s posts and make comments. Get out there and make friends. A Facebook page is a pointless if you’re not using it to communicate and build relationships.
Social Media Etiquette-
Keep in mind your business Facebook page should not resemble a personal page. Never engage in any kind of gossip, arguments, criticism, or name calling on Facebook. If a potential customer sees you bad mouthing someone, they might feel you could do the same to them. Remember, keep it strictly business.
These are just a few basic Facebook tips for real estate agents. See if they work for your Facebook page.
Building a reputation for a 100% commission real estate business begins with how you manage your time and prioritize your work life as well as your personal life and that includes social media. Dedicate the time and resources needed for build the business that will make you proud.
As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!
A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!
Oliver, Sam, and Spencer
The Big Block Realty Family
Have questions?—> Contact us today
Big Block Realty, Where California Real Estate Agents Earn 100% Commission
This entry was posted on Tuesday, August 19th, 2014 at 8:05 pm and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.