Posts Tagged ‘big block realty training’

Consumer Trends for 2014: Real Estate Edition

Consumer is just a fancy word for people who buy things. And since people are an ever-changing species, consumer trends are always changing as well. This means that businesses and service professionals must adapt and change their methods to reach and engage their customers.

Big Block RealtyJWT is an advertising and marketing firm that puts out consumer data each year, attempting to predict what consumer behaviors might look like. We have taken their data and adapted to create some suggestions for real estate professionals who might want to better engage their customers in the coming year.

One big trend JWT predicts is that consumers will want to be immersed in the experience of buying. A way that realtors can capitalize on this trend is by offering immersive experiences to their clients. This might be in the form of 360 degree virtual house tours or similar technologies.

Think about the total experience and begin crafting aspects that cater to your clients’ needs.

Another consumer trend that is on the horizon is the emphasis on visual.

This should come as no surprise to real estate pros who have already been upping their game in this area, with better quality photos, more visually engaging web presences and the like.

But there are always ways you can push the visual envelope to engage your customers.

Mobile apps and visually heavy social media platforms such as Pinterest and Instagram offer opportunities for realtors to create engaging content and entice potential customers.

A third trend being predicted for consumers in 2014 is embracing imperfection. Real estate professionals are only human and it’s only when you find your authentic voice on social media that consumers will engage with you.

So you had a bad day? Don’t dwell on it, but use your experiences to connect with consumers. They have bad days too and when you show them that the communication is two-way, they’ll feel more connected with you as a professional they can trust.

These are just a few tips for real estate professionals to get ahead of the trend for consumers in 2014. What are some other ways you might be able to engage with your clients in the coming weeks and months?

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

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Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California Realtors Get Paid 100% Commission

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

Big Block Realty Radio: Bravo’s Million Dollar Listings Broker Josh Altman Interview, Part 2

It’s been said that real estate is not a science, it’s an art. Each real estate deal is different. From the buyers and sellers to the property on down to the minute details of the deal…there are no cookie cutter real estate deals.

That’s why it’s so important for a real estate broker or agent to have a great understanding of the real estate industry. This is what allows you to handle each situation that might arise as a professional.

(Click Play Below To Listen To The Interview)

In case you missed it, click here to listen to Part 1 of our interview with Josh Alatman

One part of the real estate process is making deals. Negotiation skills are not something we’re born with. They have to be strengthened and cultivated with practice and experience.

For Josh Altman, a top broker and star of Bravo’s hit reality show Million Dollar Listing, negotiating is just another part of a day at the office. But Josh has been doing this for a few years.

We got lots of questions for Josh via social media, especially regarding negotiating.

Whether you are just starting out in your real estate career or even considering a new career with Big Block Realty, we know you will learn some great things from our interview with Josh.

As a former college football player, Josh says he has lots of pressure staying calm under pressure. He was a kicker at Syracuse University and says he had to have “ice water in his veins.”

Apparently that has really paid off for him during the development of his real estate career.

We asked Josh to share some of his best negotiation advice for real estate.

He said, “You have to know your place in the negotiation. If you don’t have the upper hand, you have to figure out how to get it. Talking more in the negotiation process is not a good thing. Don’t rush it and take in the whole situation before you jump in.”

Learn more great insight from Bravo reality star Josh Altman by checking out the audio recording below!

Do you aspire to be a million dollar agent like Josh? A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Go here to listen to part 1 of our interview with Josh Altman of Bravo TV’s million dollar listing

Go here to listen to part 3 of our interview with Josh Altman of Bravo TV’s million dollar listing

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!