Learning new ways to market and grow your business is vital for real estate professionals.
Building a successful career with a 100% commission real estate business is all about learning everything you can to improve your business.
Most real estate agents keep up with what’s going on in the industry by reading real estate news, trade publications, and increasingly, blogs.
You may have been toying with the idea of starting your own blog as a way to increase your exposure and inbound traffic.
If you decide to start your own real estate blog, be sure to follow a few simple rules to stay out of trouble and protect your reputation and business.
1.) Don’t Make It About You-
No one reads a real estate blog for the big personalities involved. Your blog should be about your field and your relevant thoughts concerning it.
Don’t get caught up in trying to be an internet sensation. Educate and inform. Discuss and debate. Don’t brag.
No one care about your net worth, your boat, or how many houses you’ve sold.
Share your thoughts about the industry in order to help your followers.
2.) Original (Not Stolen) Content-
Want to ruin your reputation and become a pariah in your field?
Steal your fellow bloggers’ stuff.
If you get caught ripping off other people’s blogs, you’re going to get caught and publicly humiliated and then go broke because no one wants to do business with you.
3.) Don’t Run Your Mouth-
This means you don’t use your blog to bad mouth your fellow real estate agents, your clients, or anyone else, for that matter.
Your blog is no place for the airing of grievances and your personal issues with anyone. Your blog is about your experiences in your field, and that’s it.
Not only should you keep your blog clean, you should also never reveal any kind of confidential information about your colleagues or clients, (or yourself).
If you reveal something damaging or embarrassing about someone, don’t be surprised when you get sued.
At the very least, no one will want to work with you out of fear you’ll bad mouth them later.
Blogging can be a great way to build your business. Just be sure you’re doing it right.
Big Block Realty wants its agents to learn to use the helpful tools that will increase their success.
Consider Big Block Realty if you would like an opportunity for a career with a 100% commission real estate brokerage!
Real estate allows you to use your marketing skills like no other career out there.
If you’d like to discover more about Big Block Realty, we would love a chance to get to know you.
Oliver, Sam, and Spencer
The Big Block Realty Family
Have questions?—> Contact us today
Big Block Realty, Where California Real Estate Agents Earn 100% Commission