Posts Tagged ‘exposure’

3 Tips for Effective Online Lead Generation

Big Block Realty wants all our agents to have the latest helpful tools to increase their success.

Learning how to successfully generate and manage leads is vital for real estate professionals.

Building a successful career with a 100% commission real estate business is all about learning everything you can to help new clients and build relationships.

We all know how important leads are. Without them you’re dead in the water.

Lead Generation on Black-Golden Watch Face.

Today we have all kinds of great ways for generating leads.

Internet marketing and social media have opened up a whole new world for agents looking for potential clients.

But there are some common mistakes in online lead generation many agents make. Here some tips for generating leads online.

1.) Understand Your Social Media-

So you’ve set up a Facebook account and decided to Tweet. That’s great. Real estate agents all over the country are doing the same.

But if you aren’t posting with any kind of consistency and you don’t bother to learn what’s working and what’s not, it’s all for naught.

If your content is awesome but you only bother posting every six weeks, it’s pointless. Set up a posting schedule and stick to it.

Use analytics to see what’s working and where.

Figure out where your followers are engaging with you the most and go to work there.

Dedicate your time to reaching out there and limit or reduce the time you’re spending on other avenues.

2.) Segment Your Emails-

Depending on where your leads are in the sales process, they don’t need to receive the same email.

People who just bought a house don’t need to hear about your new listings.

Sending people the wrong email tells them you’re not really interested in the details and will get your email trashed.

Don’t waste their time.

3.) Love All Your Leads-

Never discount a lead. You never know what’s going to happen in the future.

Stay in their mind with effective nurturing communication.

Don’t become a bother, but try to stay fresh enough that they think of you first if their circumstances change or they need to recommend an agent to a friend or family member.

Big Block Realty wants its agents to learn to use the helpful tools that will increase their success.

Consider Big Block Realty if you would like an opportunity for a career with a 100% commission real estate brokerage!

Real estate allows you to use your networking skills like no other career out there.

If you’d like to discover more about Big Block Realty, we would love a chance to get to know you.

Your Friends,

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Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

Marketing Tips for Real Estate Success from California’s Leading Real Estate Brokerage

As a 100% Commission Real Estate Brokerage, we understand what it takes to be successful in the California real estate industry. One part of that is marketing and promoting your brand.

One way you can market yourself as a California realtor is through remarketing, an advertising strategy used in the online world to more effectively target potential clients. It allows businesses as well as individuals to increase brand awareness and reach likely customers.

There’s a technical side to it, but mainly it involves simply adding a piece of code called a remarketing tag to the pages of your website. As potential customers browse your site, they are added to a remarketing list. Later, you can reach out to the consumers as they search the web.

One way is to show targeted real estate ads to consumers when they search the web and when they use keywords connected to your site or sections of your site. You can also reach out to a browsing shopper as they search for something specific they need, like a car, pair of shoes, or a DVD. This is a helpful way to connect with consumers and give them increased chances to interact with your brand.

You can also purchase services that allow you to generate dynamic and very specific ads for even more specific advertising based on your customers’ visits to your site and the other sites they have visited.

You can use remarketing for several advertising strategies. You can increase the traffic to your own website. You can get increase your communication by getting sign ups on your site. You can also use remarketing to put your brand out there and increase awareness.

The main point of remarketing is specific targeting that you simply cannot achieve with mass advertisement. You are reaching out to people you know are already interested in the product, not simply rolling the dice that someone somewhere will respond to your ads.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider giving remarketing a try for your internet advertising needs. And consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

Make the Most of Real Estate Leads: Tips from Top California Brokerage

Technology is ever changing. As a leading 100% commission real estate brokerage, we recognize the importance of staying current on the latest and greatest tech options for California Realtors. It isn’t enough to know about this tech stuff…you have to put it to use!

ID-100105816In today’s market, a real estate agent has to keep up with advances in technology to stay relevant to their customers.

The modern real estate client is intelligent and informed, and a California realtor needs the latest in video, web marketing, branding, and streamlined transaction processes to get and maintain a potential clients interest and business.

This is why our flat fee brokerage is committed to offering real estate pros all the education they need to be successful.

The consumer has changed. What used to work is giving way to an entirely new animal. Gone are the days of the sales pitch and the slick salesman. Customers today want information first and foremost.

Then they want to make intelligent decisions about their real estate needs without gimmicky sales tactics, deadlines, or pressure. As a 100% commission California real estate broker, we get it. And when you work with us, you will get it too!

One area that we really shine in is Internet marketing. Are you getting information out quickly and concisely? Customers don’t want to sit through a two hour lecture or read a ten page pamphlet to find out what they want to know about a property (or any subject for that matter). If you make a video keep it short. Keep emails and ads succinct and to the point. If you start boring a potential client, they will simply click away and move on to something else.

To be effective in real estate today, an agent needs to evaluate how they are interacting with their clients and leads. Are you helping them or just gunning for the sale with little else in mind? Because if you are, they will notice. Even if you don’t. Just ask yourself if you are getting information to them and HELPING them to make informed decisions about their real estate needs.

The bottom line is to inform and educate your client without making them feel like a mark or that you’re wasting their time. If you accomplish this, they will take notice and maybe even give you their business.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

“Image courtesy of Stuart Miles /”

Tech Tips for Realtors: 3 Ways Real Estate Pros Can use Technology for Business

There is so much technology available to us at all times and always more coming down the pike. Sometimes it seems unnecessary to be so plugged in during every aspect of life, but as a real estate professional you know that tech can greatly help you do your business. There all kinds of apps and tech platforms out there specifically tailored for Realtors. These can help with communication, planning, and transactions.

Here are three tech examples that real estate pros can use to take their business to the next level, as well as increase efficiency and add a personal touch to relationships.


Do you want to take professional looking photos quickly and easily from your smartphone? This app can make anyone seem like a better photographer and this comes in especially handy for Realtors.

We all know that a good photo of a property or other listing can make all the difference in how it is perceived. The Camera+ app gives your smartphone camera more advanced options with features like touch exposure and focus, which sets exposure separately from focus and gives the user control over how light or dark their shots come out.

There’s also a stabilizer, a timer, and burst, which takes a rapid series of shots for capturing action shots. Use the six power zoom to get up close and personal, or use the photo flashlight to provide fill lighting to get great portraits or shots of the small stuff.

There are many other photography apps out there and maybe there’s another you prefer. Whatever photo apps you use, make sure you are getting the most bang for your buck and provide your customers the best possible photos you can of your homes and property listings.

You can use this to create all kinds of real estate videos and virtual tours.


It might not be anything new, but Skype still has a lot to offer for business professionals. Skype greatly expands a Realtor’s communication capabilities. On most mobile devices, Skype provides free face to face video and voice calls via wifi and 3G connections. You can send a potential client a personalized video message and share videos, files, and photos for free.

Google+ Hangouts is another option for staying connected with clients and potential clients. However you like to do it, just make sure you do! There’s no excuse for real estate agents to let their communication be anything less than a top priority.

Route 4 me

This app is available on all major devices and can be very useful for the Realtor showing a client several property listings. The app allows you to plan the quickest and most efficient route from the first listing to the last. A realtor can include up to 2,000 addresses and include notes and images for each destination.

Do you use any of this technology or do you have other favorite apps? We’d love to hear your feedback about what apps and tech work best for your needs.

If you are serious about taking your real estate career to the next level, consider embracing new technology as a way to grow your brand and generate new leads. And if you’re looking for new career opportunities, consider joining Big Block Realty!

Big Block Realty is California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block. From our continued education opportunities to our customized personal branding opportunities, we equip our agents with everything they need to be successful!

If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you! So, let us know if you have any questions, we are always here to help.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California Realtors Top Choice For 100% Commission and Top Level Support

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!