Posts Tagged ‘help’

Real Estate Success Tips: Working with Millennials

millennials real estateMillennials are Americans age 18 to 34.

Also sometimes referred to as Generation Y.

Real estate professionals are in the business of facilitating the buying and selling of houses, but the real business of real estate is working with people.

And since this younger audience is ever growing and becoming more sophisticated, it’s important we adapt as well.

New research from the Urban Land Institute cites Millennials as being a driving force in the way the real estate market is growing and changing.

In working with customers, we know the importance of forming relationships and listening to find out just what it is that buyers and sellers want.

This is  how real estate professionals increase their sales and grow their personal brands.

Real estate pros must learn how to work with buyers and sellers in every market sector and demographic. One important demographic real estate professionals are paying more attention to these days is Millennials.

Gen-Y individuals are different from their parents and previous generations. They seek different things, approach the world in a different way and want to be treated as the unique individuals they are.

According to the ULI study, Generation Y prefers to live in mixed-use developments as well as condominiums and downtown areas.

The study also found that the majority of Millennials prefer to live in close proximity to public transportation.

As a real estate professional hoping to work with customers in this market, keep the following things in mind:

1. Be Flexible – Younger generations often work non-traditional jobs so they might have schedules that require flexibility on the part of their real estate professionals.

2. Think Outside the Generation Box – This generation doesn’t approach life like their parents or grandparents do so as a real estate pro, you will be more successful if you don’t try to treat them as such.

3. Form Relationships – Working with customers of any kind requires engagement and relationships. Foster these relationships to creating long-term success. It will pay off for you as you grow your real estate sphere of influence!

Let us know if you have any other questions about how to have more success as a real estate professional! We are always here to help.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California 100% Commission Brokerage

Why Should Real Estate Professionals Have a Blog?

Blogs are everywhere these days; not just as informative content on the web, but also as strategic marketing tools for brands and businesses.

As a real estate professional, your personal brand is so important to your long-term success.

Here at Big Block Realty, we are fully invested in our team’s success.

That includes providing helpful tips and information that is useful to individuals pursuing a career in real estate.

Watch this quick video blogging for Real Estate:

We’d like to share some reasons that having a blog is important in the real estate industry.

1. Your Brand’s Voice

As a real estate professional, you’re in the people business. It’s important that you communicate with your customers and potential customers.

A blog is a great way to do just that. Whether telling the story of your business or sharing your listings, a blog can lend a unique voice to your real estate business.

2. Content Marketing

You’ve probably heard the phrase “content is king.” A blog is a great way to create your own branded content on the web.

Blogging is an integral part of any content marketing strategy and something you should consider when doing long-term planning for your brand.

3. Expert Insight

In the real estate business, it’s important to be credible and have expertise. A blog is a good way to establish credibility as well as build your reputation as a leader in your industry.

By sharing informative, helpful information, you can let consumers know you are a source they can trust.

As you build your career in real estate, we believe you will be able to leverage your potential in a way that no other industry or field allows. And a blog is one way to bolster your brand marketing to achieve success. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Sacramento, San Fransisco, Palm Springs and much more!

Realtor Marketing Tips: What To Blog About

Big Block Realty 100% Commission California Brokerage

Realtor Blogging Tips “What to Blog About”….

Watch the video here:

If you want to build a powerful brand on the web, then blogging can be a critical part of your overall strategy. Attend this session with leading technology expert Amy Chorew and walk away with a clear understanding of how you too can use your well strategized blog as a powerful marketing and communication tool to drive business.

1. Near holidays, timely posts can drive HUGE traffic to your blog.

2. Tell it from your perspective. If you think you don’t have one, then you don’t have much business being a blogger.

3. Getting your readers to subscribe to your blog is crucial. Make it VERY CLEAR how to subscribe via email and rss reader.

4. Copy/Pasting entire articles you find on the Wire to your blog = Fail. Grab a paragraph and leverage your own opinion.

5. Do an Interview Post with a local business owner and it will dominate the SE’s for their business. Good power to have!

6. Never, I mean never, under estimate pointing out the obvious. What’s clear to you is that “a ha” moment of others.

7. Looking for your blogging voice? Tell a great real estate story, a story that has a point with value for your ideal reader.

8. Write posts with the intention of making your blog better. Each article is someone’s first impression of you.

9. Want good SEO content about yourself on your blog? Interview yourself with some keyword rich questions. It’ll be fun too

10. Use Sub Headers to break up the different ideas or sections of your blog articles. Easier to read, and huge for SEO!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% Commission Real Estate Brokerage