With a hundred million people around the world watching internet videos daily, it’s not hard to imagine online video marketing becoming the dominant form of marketing in the near future. Websites, social media, and blogs are all great ways to reach out to real estate potential customers, but nothing seems to have the power of video for getting and holding an internet user’s attention.
Being successful in real estate also depends on who you associate with. One way to experience success is by joining up with a 100% commission real estate brokerage that is committed to staying on top.
Another way to be successful is to keep looking for opportunities to learn. As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase real estate success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!
Using cutting edge technology and the latest tools and methods are important in real estate as it is in any other industry. In fact, it may even be more true.
This is evident with the rise of video to promote property listings. Did you know that listings with videos get over four hundred percent more inquiries than listings without videos? That’s way too big a statistic to ignore. Maybe it’s time for you to start making online videos for your listings. Here are a few tips to help you get it right.
Storyboard- Don’t just show up at the property, camera in hand, and expect to just wing it. A good video needs to be planned and mapped like any other kind of video production.
Take some time touring the property and think about how you want to shoot it in order to showcase all its points. Storyboarding doesn’t have to be an elaborate process. Just sketch out what you want the video to convey. List out the rooms and features of the property that you want to showcase. It will pay off.
Employ a little showmanship- Don’t bore your viewers. Make the video exciting and make the listing look even more exciting. Don’t get crazy, but don’t let the video get soulless and generic.
Let it mirror your sales style. Are you a little flashy? Let your video reflect that. Are you a warm and outgoing people person? Make your listing feel warm and inviting to match.
Stage it- We already do it to show a listing, so it’s not much of a stretch to do it for a video. No homeowners, kids, dogs, cats, or clutter should be there when you’re shooting your video. They will photobomb. No matter how hard they try to stay out of your way, they WILL photobomb. Then you’ll have a lot of editing and re-shooting to do.
Try these tips if you’ve decided to to do some videos for your listings. They’ll go a long way to helping you make the best videos you can. If you don’t think you can do your own videos, hire someone to do them for you. It’s not worth missing out on the opportunities and leads that videos will allow for.
Building a reputation for a 100% commission real estate business begins with how you manage your marketing efforts across all channels and mediums and that includes social media, video and the like. Dedicate the time and resources needed for build the business that will make you proud.
As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!
A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!
Oliver, Sam, and Spencer
The Big Block Realty Family
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