Posts Tagged ‘how to’

How to Get Millennial Agents to Join Your Team, Part 2

Big Block Realty wants all our agents to have the latest helpful tools to increase their success.

Being a successful real estate agent requires you to attract the right people to join your team.

Building a successful career with a 100% commission real estate business is about spotting talent and choosing your team carefully.

Since millennials are the biggest demographic of home buyers right now (and consumers in general), it might be a good idea to start attracting a few to your team. The baby boomers are getting ready to retire, so it’s time to start training the next generation of real estate agents anyway.

Here’s some more tips for attracting millennials to your team.

Image of pretty professional holding the folders on the background of people

1.) Teamwork-

Millennials place a lot of value on being part of a group effort larger than themselves. Show them that your company extols their values. Let them know they have plenty of people to turn to for anything they need on the job.

Give them a warm welcome by pairing them up with a mentor for a while. Make sure they’re meeting the whole team throughout their training period.

2.) Community Involvement-

Millennials want to do more than make money. They are very motivated to get involved in organizations that give something back to the community where they live. This can be anything from a 5k to a food drive, or anything that helps people in need.

These kinds of events are also a great way for new agents to make contacts and meet people, as well as get to know their territory. Find a good cause and get your company involved.

3.) Keep Them In The Loop-

Millennials don’t want to be a cog in a greater machine. They don’t want to be treated like worker bees. They want to be a vital part of wherever they decide to make a career.

They want to have meaningful and honest relationships with their coworkers and employers. This means getting to know them and keeping them informed about what’s going on in the company.

If you make them feel like they’re just a number, you’re never going to be able to keep them around for very long.

Big Block Realty wants to share their knowledge with agents to help them learn the helpful tools that will increase their success.

Consider Big Block Realty if you would like a career with a 100% commission real estate brokerage!

Real estate requires good team building skills like no other career out there.

If you’d like to discover more about Big Block Realty, we would love a chance to get to know you.

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

How to get Millennial Agents to Join Your Team, Part 1

Big Block Realty wants all our agents to have the latest helpful tools to increase their success.

Being a successful real estate agent requires you to attract the right people to join your team.

Building a successful career with a 100% commission real estate business is about spotting talent and choosing your team carefully.

The millennials are all grown up. It doesn’t matter if you don’t know them, if you don’t understand them, or if you’re just scared of them, they are the future.

young hipster man wearing hat suspenders bow-tie and a funny tattoo-sleeve

They are currently the biggest and fastest growing consumer demographic, and when it comes to real estate, they make up the vast majority of first time home buyers. And millennials want to do business with fellow millennials.

That means our industry needs to figure out how to get millennials interested in careers in real estate, and how to get them to stay for the long haul. Here are some ideas.

1.) Excite Them-

Millennials don’t want to go to work with a boring, stagnant company. They want to work at a dynamic company that’s willing to try new things. That means a lot of companies need to throw out the old playbook and start coming up with new ways to do business.

Think about craft beer brewers, coffee houses, and tech start ups. The workplace doesn’t get much more hip and fun than that! Can your business emulate them? Because you’re going to need to. Good luck.

2.) Speaking Of Tech Start Ups…-

Your company needs to stay on the cutting edge of technology related to real estate. That means apps for everything, remote business options, and easy communication.

Remember, while you may have learned about computers from Oregon Trail, millennials were born into a world with the internet and Angry Birds. Their mobile devices are their everything. Incorporate tech accordingly.

3.) Give Your Team A Long Leash-

Millennials don’t want to held down by nine to five jobs like their parents. They want to be able to move about freely and not have a boss breathing down their neck and watching their every move.

Offer millennials some autonomy to come and go as they please. This doesn’t mean you have to surrender authority, just don’t get so caught up in keeping tabs on your employees so long as they are performing.

Big Block Realty wants to share their knowledge with agents to help them learn the helpful tools that will increase their success.

Consider Big Block Realty if you would like a career with a 100% commission real estate brokerage!

Real estate requires good team building skills like no other career out there.

If you’d like to discover more about Big Block Realty, we would love a chance to get to know you.

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

Content Ideas for a California Real Estate Blog

As a California real estate professional, you are probably always looking for ways to promote yourself and your business. Here at Big Block Realty, California’s top 100% Commission Brokerage, we believe in providing our agents the support and resources they need to be successful.

You’ve probably heard that content is king and it’s also a great way to market yourself as a California Realtor. Having a content strategy is important to the success of any California real estate professional and we’ve already shared that a blog can be an effective tactic for spreading your content to reach new customers and strengthen your relationship with current ones.

Home Staging is just one great topic for a real estate blog!

For a real estate professional, you are in the business of helping customers buy and sell houses and properties. And we understand this is a full-time career! But it’s important to remember that investing time and energy into your marketing will only help your career in the long-term. Did you know you can grow your business leads with a blog?

Creating a blog and populating it with content can be overwhelming if you haven’t done this before.

That’s why we wanted to share some great summer content ideas for a real estate blog. Your clients will enjoy reading this type of content and if they enjoy reading, it will increase their likelihood of sharing!

Feel free to use these ideas and put your own spin on them! We want to be a resource for you and we’re happy to share some ideas that will make your life and job a little bit easier!

  • Seasonal Fun – Share a post about your town or city’s Parks and Recreation opportunities or other fun activities to enjoy that pertain to the current season. This might include be a fun summer activity guide or a link to a community calendar. Provide your clients with helpful information and they will keep coming back for more.
  •  Learning Opportunities and Professional Development – Whether your blog readers are parents looking for extracurricular and enrichment opportunities for their kids or professional networking and continuing education for themselves, your blog can be a resource for this type of information. Creating a source for trusted information will create readers who keep coming back to your blog.
  • Stage Your Home – Share some great home staging tips that sellers will appreciate. It’s a fun excuse to decorate your space! You could even interview a home staging pro and share some tips on your blog.
  • Local Eats – Spotlight some local restaurants or hot spots that your community would appreciate knowing about. This might include a new restaurant or a farmer’s market. Give them the inside scoop and let them know you are a trusted source of info for them!

These are just a few ideas for how you can create interesting content that your readers will appreciate! As a California realtor with a 100% commission brokerage, you can get creative. Having a blog allows you find your unique brand voice. Don’t worry if it doesn’t happen overnight. Put in the work that will pay off in the long-term.

And if you’d have other questions about how you can grow your brand and make positive changes for your real estate career by joining a leading California 100% commission real estate brokerage, we are always here to help.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Flat Fee Broker California’s Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

 

Create a Long-Term Real Estate Lead Generation Strategy to Ensure Success

ID-100129662As real estate professionals, we spend a great deal of time talking about generating leads.

When carried out correctly, farming a sphere of influence and prospecting to increase that sphere can yield great results.

These traditional methods require a lot of planning and a lot of hard work.

Creating a website or a social media presence also requires hard work and planning, but the strategies that lead to success with these methods are a little bit different.

Many times, real estate professionals attempt to find lead sources by looking for the path of least resistance…i.e. Internet leads.

Being more efficient is a good thing so if you can do something the easy way to get results, by all means.

The issue we see that often arises with this method is it lacks a certain long-term strategy.

Have you ever noticed how professional sports organizations seem to focus on creating winning teams in the shortest possible amount of time? Of course they do…they can’t afford to put off success. Too much is riding on their wins.

Perhaps they have put all their eggs in one basket, so to speak. All the pressure is on the seasoned veterans who may only have a couple of seasons left to play.

But without putting in the time and effort to train the young recruits, these teams often end up in a bad spot when the veterans are out and there is nobody who can replace them.

So just what does this have to do with real estate and lead generation? A short term tactic is not a long-term strategy.

Getting all your real estate leads from an online source is also a short term tactic. That doesn’t mean it isn’t profitable…but it can’t be the only way your leads are coming in. (Take a look at this post on Blogging Tips For Realtors to Get More Customers)

You don’t want your career to be relying solely on the service of another organization. This leaves you with no control over cost or longevity.

By diversifying your lead sources, you will experience greater long-term success as a real estate professional.

Social media will allow you to reach a vast number of people. But there are still individuals who haven’t embraced social media. Postcards, flyers, and community events might be the way to go for these folks.

There’s also blogging as a possible lead generation option. Creating quality content and establishing yourself as a thought leader in your industry is a great way to grow your sphere of influence.

Networking and prospecting are other means to generate leads (Take a look at this post on “How To Get More Real Estate Business, Start Getting More Clients FAST“). By creating an online identity as well as a name for yourself in the business community, you can generate a broader path to revenue with long-term positive effects.

If you’d like to learn more about how you can get your real estate career moving in a new direction, we’d love to hear from you!

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, get in touch with us today!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Top Rated 100% Commission Real Estate Brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

“Image courtesy of jscreationzs/FreeDigitalPhotos.net”

Blogging Tips For Realtors to Get More Customers

Did you know that 9 out of every 10 prospective home buyers begins his or her search for a new home or property online?

This is huge and as both real estate professionals and Internet marketing experts, we wanted to share our thoughts as to how this information can help you in your California real estate career.

When a potential home buyer in California begins looking for San Diego homes for sale, he or she will find many different sites and options.

As a real estate professional, you want your content and site to be one of the first things that potential buyer sees.

A good way to ensure that happens is by creating great quality content in the form of a blog. Real estate professionals should use blogging as a key part of their Internet marketing strategy.

Something that’s also important to note is that only 4% of real estate professionals are currently doing this. This means that by implementing a real estate blog as part of your business, you can not only build your online brand but you can also be an early adopter and industry leader in this arena.

So just what does your blog need to have to be considered great? Here are a few tips!

1. Quality Content – Any good blog, whether it is a real estate blog or otherwise should have quality content. This means well-written articles and information that is easy to understand. It should also be entertaining and informative so that people want to read it.

2. Consistent Content – The worst thing you can do for a blog is to start it strong and then never post again. Create content that is posted on at least a semi-regular schedule. Keep the content coming regularly so you give your readers something to look forward to.

3. Make it Easy to Share – When creating a real estate blog, think about how your readers can help you spread your content. Provide ways that your blog posts can be shared.

This might be achieved by offering an email sign-up so customers can subscribe. It’s also important to provide social media functionality so posts can be shared on Facebook, tweeted on Twitter and spread via the other various social media channels.

4. Find your Authentic Brand Voice – This is crucial when developing a real estate business. A blog can help with this because it gives you a way to position yourself as an industry leader. Your brand needs an authentic voice. This is how you establish credibility and trust with your customers.

By creating a blog, you can take your real estate business to the next level.

In the following video, we share more ways that a blog can help you grow your real estate business and maximize your sphere of influence.

(Click on the video below to start)

Let us know if you have any questions, we are always here to help.

Here at Big Block Realty, we are California’s best 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission