Posts Tagged ‘marketing tips for real estate’

Real Estate Business Tips from Leading 100% Commission Brokerage – Realtor Etiquette

Real estate agents know what it means to be busy. Showing listings, handling paperwork, and following up on communication can be a daunting endeavor. Today’s social media platforms and a plethora of apps can make a realtor’s life easier, but can also dull an agent’s interpersonal skills.

realtor etiquetteHere at Big Block Realty, we understand what is expected from a top California flat fee brokerage. Our California Realtors are committed to providing clients with the highest level of customer service, but the way they do it has changed.

It’s important to remember no matter how fast things get, a good realtor doesn’t shirk etiquette and professional courtesy. Here are a few guidelines to keep in mind.

Timeliness– Be on time for all your appointments. In fact, adopt the old military rule of being fifteen minutes early for everything. Being late to a showing or any appointment instantly projects an unprofessional image and makes a terrible first impression. Not a great way to encourage a potential client to give you their business.

Communication– Respond to emails in a timely fashion. Don’t let answering emails get forgotten. That’s throwing business away and gives the impression you can’t even be bothered to type up a simple email. That makes you seem lazy, or even worse, pretentious.

Deadlines– Deadlines should always be a priority. Get signatures, checks, and mail sent on time. Fill out forms and contracts thoroughly and double check them. You don’t need delays because of a forgotten signature.

Smooth Showings– Make sure you know alarm codes. You don’t need the police at your showing embarrassing your client and wasting their time. Make sure directions and GPS coordinates are accurate. Check the route yourself. Know if there are pets in the house. If there’s a cancellation, let everyone know ahead of time. Home owners will feel abused if they are out for hours for nothing.

Professional Appearance– And of course, dress the part of a leading California Realtor. Wear a suit and tie, dress or pant suit. Look like a business professional. Show up in a washed car. Make sure it’s clean inside, too.

Phones and Tech– Turn them off during meetings. Nothing should have your attention besides your client. Don’t look at a tablet or a laptop unless you’re sharing something with the client. Don’t even check your texts. Leave your smartphone in your pocket.

Sometimes etiquette can get neglected in today’s fast paced business world. Keep these tips in mind to make sure you’re on top of your game.

We understand that an online reputation is important and this is part of how we’ve maintained our role as a leading flat fee broker in California.

Building a reputation for a 100% commission real estate business begins with how you behave toward your clients as well as in your personal life. Dedicate the time and resources needed for build the image you want to project.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

by Government & Heritage Library, State Library of NC (contact)

Mind Your Manners: Top Tips for Facebook Etiquette from Leading 100% Commission Brokerage

You’re a real estate professional. You want your name out there. You want to be seen. That being said, there’s a right way and a wrong way to use social media to accomplish your social media marketing goals. Facebook is a great way to do just that. When your clients and potential clients do a search for you, your Facebook profile is probably going to be the first thing they find. You don’t want to have anything on your profile that could be responsible for chasing them off.

fb thumbs upLooking for a new career in real estate? Why not join a top California flat fee brokerage? Our California realtors are committed to providing clients with the highest level of customer service, but the way they do it has changed.

There’s more to you than just your job. Let your profile reflect it. Have enough public material so people can get an idea about who you are. Got an interesting hobby? Share some of it with the world. A pic of you hoisting aloft a fish you caught or standing atop a mountain you’ve climbed tells a bit about your interests. Be yourself. People can spot a fake.

Don’t use Facebook solely for your business. Facebook is about friends and making connections. People don’t want to get propositioned. They especially don’t want to hear only about listings and market trends.

Common sense goes a long way when using Facebook. You don’t want your clients (or anyone for that matter), seeing inappropriate pictures or comments. People don’t want to see their potential real estate pro intoxicated or doing anything inappropriate.

You also don’t want to make negative comments about other people. Don’t gossip, share offensive material, or otherwise misbehave.

Stick to these basic guidelines and your personal Facebook profile can contribute to your social media marketing strategy. This is nothing you haven’t heard before, but we can’t stress the importance of it. Here at Big Block Realty, we understand that an online reputation is important and this is part of how we’ve maintained our role as a leading flat fee broker in California.

Building an online reputation for a 100% commission real estate business comes in the form of a well-designed custom website, branded Facebook page, Twitter feed, etc. Dedicate the time and resources needed for build the image you want to project.

Want a professional looking custom website? It’s well worth the investment. A well developed and maintained social media presence is absolutely vital for business today.

If you are serious about taking your real estate career to the next level, consider embracing new technology as a way to grow your brand and generate new leads. And if you’re looking for new career opportunities, consider joining Big Block Realty!

Big Block Realty is California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block. From our continued education opportunities to our customized personal branding opportunities, we equip our agents with everything they need to be successful!

If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you! So, let us know if you have any questions, we are always here to help.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

by FindYourSearch (contact)

 

Top California Real Estate Tips: Using Email Marketing to Grow a Real Estate Business

Many realtors are making the decision to employ an email newsletter as part of their internet marketing strategy. That can be a good thing if it’s done right.

email iconThe email newsletter can also be a marketing pitfall, driving down interest in your business instead of driving it up. You might even be considered a nuisance, which pretty much kills your chances of getting readers to become clients.

Attracting and building relationships with clients is a big part of real estate. When you work with a 100% commission real estate brokerage such as Big Block, we give you the tools and training you need to be successful. 

Here are a few tips to keep you might want to keep in mind if you are considering an email newsletter.

Content– Your email newsletter should NOT be focused on selling only. Don’t bombard clients with new listings and info on interest rates. It should also contain entertaining, informative, and most of all, helpful information.

And consider timing. People who just bought a house don’t need to be bombarded with listings. Neither does anyone who isn’t immediately in the market for a new home. Don’t be a pushy internet salesman. It will get you nowhere.

Format– Put some effort into your newsletter. If you aren’t exactly design savvy, find a friend or hire someone. How your newsletter looks should promote your brand without making a ham-fisted attempt at sales. Contact information should be easily visible and give all options for possible email and phone communication.

Segmenting– As in your email list. This is for sending different content to different people. People who just bought a home might benefit from certain content others might not. Tell certain people about events and market data that is relevent to their address.

You can also use segmenting for newsletter lists that allow you to celebrate individual milestones with people. Segment according to things like birthdays or the anniversary of their home purchase. Segmenting is definitely a viable option for keeping content and recipients in sync.

Content II– Write about interesting topics. Don’t make it too dry and packed with stats and figures about real estate numbers and markets. Pick topics relevant to your business, but not all about business. Do some research and make your recipients want to read your newsletter because it’s interesting and they benefit from it. Perhaps an article about diy bathroom remodels, or how to maximize garage storage is just what your readers need right now.

To be a success, any email newsletter needs the proper attention. Remember these tips to make your newsletter a positive internet marketing tool for your business. The best thing about a career with Big Block Realty is that you keep 100% of your commission. So there’s that to consider also.

Maybe you are looking to take your real estate career in a new direction by joining a leading flat fee brokerage in California. Perhaps you are considering a new career in the exciting world of real estate.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

[photo via Flickr Creative Commons by Tim Morgan (contact)]

Hottest Apps for Leading California Realtors

Technology has been a proven game changer for realtors. Professionally designed custom websites give agents as well as agencies a home on the internet.

Social media platforms such as Facebook, Twitter, and Instagram make it easier than ever for realtors to get their name out and connect with a myriad of past and potential clients.

apps for realtorsAs a top flat fee brokerage, we provide our agents with training and professional development so they are always knowledgeable about marketing and how to promote their real estate business. 

And don’t forget the veritable endless wave of apps that can make a realtor’s job easier on a daily basis. Many are free of charge, but not all. Here’s a few of the best apps so far for 2014.

Logmein– If you’ve got Wifi, you can securely access your PC or Mac from anywhere, automate tasks and manage remote computers, and support end users on PC’s, Macs, and mobile devices. Ideal if you forgot something on your computer at home or in the office.

 Fantastical 2– A fast new way to keep up with your schedule. Just a quick swipe and you can see your appointments and schedule. You can also quickly glance back at past events.

 Mile IQ– Keeps accounts of multiple drives a month. Keeps track of your mileage for easy, quick, and accurate reporting. Great if you spend a lot of time on the road.

 Open House Manager– Perfect for easy communication with potential clients. Sends follow up emails and reports. Build a buyers list and email them. Make quick surveys for visitors.

 Multi Measures HD– Great for getting quick measurements on a house. Even has a level device and is capable of measuring slope angles.

These are just a few apps out so far this year that can streamline a realtor’s life. There’s sure to be many more. Keep an eye out for the app that’s perfect for you.

Maybe you are looking to take your real estate career in a new direction by joining a leading flat fee brokerage in California. Perhaps you are considering a new career in the exciting world of real estate.

As a top flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

How to Attract Real Estate Clients – California Leading 100% Commission Brokerage

Attracting clients in real estate can be a tricky business. It’s much more than just generating leads and maintaining a good internet marketing presence. At some point, a successful California realtor must be able to attract clients with their other qualities. Here are a few tips top California realtors can use to attract clients.

Personality– Let’s face it. You’re not going to mesh well with every potential client. Clients come in a spectrum of personalities. Some like a little flash and bravado from their agents. Others might prefer their California Realtor to be a bit more reserved. It can’t always be perfect, but you can try to find the right fit. By narrowing your focus and understanding who your ideal client is, you will increase the chances of finding and working with those individuals.

Knowledge– A successful realtor knows what’s going on in their area. They know street names, listings and prices, area amenities, and are generally knowledgeable of the neighborhood. They can answer questions and provide relevant information about the particular property in question, including examples such as:

  • When was the home or property built?
  • How’s the house’s foundation?
  • Are there any drainage issues?

Knowing your business is the sign of a professional. Your clients will take notice and recommend you to friends and family. As a top flat fee brokerage, we provide our agents with training and professional development so they are always knowledgeable about these things.

Service– To stand out in any form of sales, customer service must be a priority. You simply must be able to work with your clients on their schedule and go above and beyond to earn their business. Do they have any special needs? Do they keep odd hours? You have to be there for them. In the office, don’t let your phone or other distractions interrupt your meetings. Return their calls as soon as possible, and get back to them quickly with answers to any questions they may have.

Attracting clients is an absolutely vital skill for any realtor. Consider these simple ideas and see how they fit into your own strategies.

But for the most part, it’s crucial to the success of your 100% commission real estate business that you can stay focused and attract clients who will help you meet your long-term goals. You’ll be enjoying the greatest success as a California realtor in no time!

Maybe you are looking to take your real estate career in a new direction by joining a leading flat fee brokerage in California. Perhaps you are considering a new career in the exciting world of real estate.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, and Spencer

The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission