Posts Tagged ‘memorable slogans’

Top California Brokerage Tips – How to Manage Client Expectations for Real Estate Success

ID-10048101Real estate is a business of working with people.

There are often unknowns when approaching a real estate deal, but these can be much less stressful for home buyers and sellers when a real estate professional is committed to managing their expectations.

As a real estate professional, it is your job to prepare your clients for certain challenges that may arise.

Building a reputation for a 100% commission real estate business begins with how you behave toward your clients as well as in your personal life. Dedicate the time and resources needed for build the image you want to project.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

Planning, communication and flexibility are some things you can incorporate into your business practices to better manage your client expectations and leave happier more satisfied clients in your wake.

Another way to think about managing expectations is preparing your client for possible outcomes. This can apply to both positive and negative situations.

1. Don’t Scare Your Clients

As a real estate professional, you have an idea of all sorts of worst case scenarios for real estate deals. But sharing this information with your clients will only incite fear and panic.

Instead, prepare your clients for the most likely outcomes. You can tell them that there are certain unpredictable elements, but that by working with you they can feel confident you will handle whatever comes up.

It is important to make clients aware of a few possible (but unlikely) negative scenarios. That way when the negative things don’t happen, they will be relieved and encouraged.

2. Teach Clients What They Can Expect

Clients can get emotional in the home buying or selling process. Buying a home is probably the most important purchase a person will make in his or her lifetime. It’s natural to expect they will enter the process with emotions running high.

However, while the process is complex, you must be able to walk your clients through it from start to finish. Change can be challenging, but when you let your clients know what to expect, they can deal with and minimize their anxiety in the midst of change.

Buyers who move too quickly can sometimes feel pressure to buy a certain home or property and then feel buyer’s remorse. This can lead to buyers backing out of deals.

To ensure that deals are a success from start to finish, real estate professionals should teach clients what to expect and let them know some feelings of uncertainty are normal and can be expected.

3. Have Compassion for Clients 

The world of buying and selling houses can seem very complex from a layman’s perspective. As real estate professionals, it is important that we have compassion and empathy for clients as they approach this process.

We aren’t just helping them find a house or piece of property, we are helping them find a home for their family. It’s crucial to pay attention to the whole person and take into account all mitigating circumstances that might be affecting the process.

By putting ourselves into their shoes, we can begin to imagine what customers are feeling and when we have empathy for what they are experiencing, we are more effective at being real estate practitioners.  

Here at Big Block Realty, agents keep their entire commissions while enjoying the perks of working with an industry leader. As

As California’s leading 100% commission real estate brokerage, we allow you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

“Image courtesy of phanlop88 / FreeDigitalPhotos.net”

Open House Success Tips from Top Flat Fee Brokerage California

When you associate with a leading 100% commission real estate brokerage like Big Block Realty, you get the tools and training you need to be successful. One part of the life of a California Realtor is promoting your real estate listings. A great way for a California real estate broker to promote listings is by holding an open house.

OpenHouse-logoHere are a few simple open house tips from a top flat fee brokerage.

Tidy Up-  When selling a piece of California real estate, you want to appeal to home buyers. A neat and tidy house will always show better to potential buyers. Remove anything from the home that might be offensive or vulgar. Simple and clean go a long way when it comes to selling California real estate listings. Just make sure your listed property is ready for visitors and your open house will be a success!

Send the Sellers Out- When browsing California real estate properties, potential buyers want to be free to look with a critical eye. Sellers should not be present because they are too emotionally connected with the home. You want visitors to feel free of ANY pressure during their visit, and that includes the sellers.

No Pets- With pets come odors so it’s best to remove them prior to holding an open house. There are options such as doggie daycare or even asking a friend to let pets come for a visit during home showings.

Minimize Family Photos- Similar to cleaning a home of pet-related items, it’s also good to advise sellers to minimize their family photos. Build a nice, neutral, blank slate for your open house attendees by taking some of the homeowners’ personal touches out of the picture.

These are just a few tips for making your next open house a success.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with a virtual broker industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

SOS pic

Oliver, Sam, Spencer and

The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty

www.BigBlockRealty.com

CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

California Real Estate Success Tips: How to Close Listing Leads

ID-100127419Here at Big Block, California’s top 100% commission real estate brokerage, we are committed to providing helpful real estate success tips via our blog and other social media channels. Need some help closing your listing leads? You’ve come to the right place!

If you’ve been ramping up your marketing efforts for your California real estate business and generating a bunch of great new leads, good for you!

Listing leads are crucial to any California real estate professional’s success and that’s why we wanted to share some tips for closing the deal on your listing leads.

All the listing leads in the world won’t matter if you can’t close the deal, so follow this advice to make sure you get the best possible results!

1. Remember The Seller is Boss 

Real estate agents are experts in their industry, but sellers have much more at stake with the sale of a particular home or property. One area that often causes friction is determining the selling price.

Some agents try to convince sellers the go with a price they recommend. This approach makes sense considering the agent is the expert. But all too often, sellers feel their input doesn’t matter.

This can cause a power struggle.

Instead of trying to be in charge, act as a trusted resource for buyers and sellers. By offering them guidance and helpful information, you show them they can rely on you. Let the seller be in charge, but walk them through the process with advice and answers to questions should they arise.

At the end of the day, the property belongs to the seller so it’s ultimately his or her decision to price it (and list it) as he sees fit.

If a seller has unrealistic expectations about a listing price, it pays off for you to be polite but direct and pass on the opportunity to work together. This will save you lots of time and effort in the end that might have been wasted on a listing that wouldn’t sell. Sometimes sellers will reconsider and choose to list with you at the price you suggested.

2. Know and Show Your Value

It’s possible that you may at some point encounter a seller who wants you to reduce your commission. When this happens, you have failed to demonstrate your value as a real estate professional.

If this situation should arise, the most important thing to remember is don’t be defensive.

Our best advice is to keep this situation from ever taking place. When you recognize your value as an industry leader, you will feel more confident and demonstrate that value to your clients.

One way to do this is to show how you are different from your competitors. Give your clients a strategy that outlines ways in which you will work together. Explain and answer questions before they even come up.

Most agents fail to explain their services thoroughly so by doing so, you will give yourself a leg up. As a top 100% commission brokerage in California, we want our agents to have the tools and knowledge they need to be successful.

Another way to ensure your customers understand the value you bring to the table is manage their expectations. Ask they what they hope to achieve from the experience. Take their temperature throughout the process and do everything in your power to see that they are a happy customer after it is all said and done.

Follow these tips and it will help you maximize your leads. Remember that when you are trying to win those valuable listing appointments, it’s important to let the seller be in charge while still demonstrating your expertise and value. In doing this, you will make more positive connections with would-be sellers and increase the chances they will want to work with you.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

Image courtesy of Keerati/FreeDigitalPhotos.net

Social Media Success for Real Estate Pros: Using Pinterest

As a real estate professional, it’s important that you spend time developing your personal brand. Who you are online carries a great deal of weight these days, considering how social media is driving the business world.

Big Block Realty is California’s leading 100% Commission Brokerage for many reasons, but one of them is that we are committed to our agents’ success.

We believe that success comes when Realtors have the tools and education they need to operate in today’s industry and part of having success as a real estate professional is about using social media.

One social media platform that real estate professionals are beginning to use more and more is Pinterest. Not only is it a way to push web traffic to your site, but it also provides a chance for you to establish your brand identity online.

Below are a few solutions for using Pinterest in real estate. By incorporating these easy tips into your social media strategy for real estate, you can increase your leads and grow your sphere of influence to reach more customers.

1. Promote Your Listings

Pinterest is a visual platform and what better arena for photos of your amazing properties and other listings? By using Pinterest to share photos of new listings, just sold properties and other real estate, you can get your content in front of a wider audience (and it’s free!).

2. Create Content to be Shared

Social media shouldn’t be all about selling. It’s a great way to create content that establishes yourself as a leader in your industry. Share helpful, engaging information on Pinterest so that others can share it with their circles.

When you write blog posts or other content to promote your real estate business, think about how easily digestible it is. Use simple language, bullet points and lists to format content that is likely to be shared.

3. Take Better Photos

Professional photography helps, but even if you take photos with your iPhone, you can spend more time making sure they are great quality.

Photos on Pinterest are more likely to be re-pinned when they are interesting and eye-catching. There are also lots of apps that allow you to add text and titles to your photos.

Photos with text have a greater chance of being shared on Pinterest because they stand out from those without text or titles.

Another way you can improve your photos is by creating tags and captions for them. Use keywords that are likely to be searched.

By following these simple tips, you can use Pinterest to grow your real estate business.

Do you aspire to be a million dollar agent? A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

What is an Elevator Pitch and Why Does it Matter

ID-100166775If you’ve spent even the slightest amount of time in the world of business and entrepreneurship, you’ve no doubt heard of the infamous elevator pitch. An elevator pitch is a short conversation or spiel that you can have with someone (in an elevator perhaps) in a quick minute or two that gives them an understanding of your business.

The idea comes from the theory that you might only have a minute or two with another person on an elevator and that you should be able to express your brand’s unique selling points concisely and quickly.

In real estate, it’s all about connecting with people. When you do this, you will increase your opportunities for leads, clients and sales. Think about the last time someone randomly asked you what you do. Did you have a polished response at the ready or were you standing them stammering and searching for words?

Not only is an elevator pitch intended to help you sell, it also helps you explain who you are and what you do in a way that is memorable and engaging.

Here are some tips that can help you figure out how to craft an elevator pitch that will help you see results:

1. Focus on the benefits – Get right to the point of what you have to say by focusing on the benefits that your brand or business provides. This helps people understand what you can do for them, which is often what we are all thinking when someone starts sharing sales info.

2. Demonstrate Credibility – Nobody likes a chronic name-dropper, but if you have a connection that is substantial, feel free to mention that. Sometimes a familiar name helps provide a foot in the door and it lends credibility to your business or brand.

3. Keep it Short & Sweet – Don’t try to share too much in your elevator speech. Keep it short and to the point. Provide a few details and explain your expertise. Give them the proverbial sizzle, just not the steak.

4. Motivate them to Act – You aren’t just talking to hear yourself speak. When you share a pitch, end it with something that spurs the listener to action. Whether this is closing the deal on a sale or signing a new client, be up front and clear about what you want and how they can act on it.

5. Be Yourself – You are the face of your brand. Be authentic and genuine. People appreciate that and it will cause you to stand out from the crowd. Show your passion and enthusiasm for what you do and it will be contagious for others.

When you understand the importance of having an elevator pitch, you can begin to craft one that is engaging and memorable. These are just a few ways that you can advance your real estate career by promoting your personal brand.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

Image courtesy of lamnee / FreeDigitalPhotos.net