Posts Tagged ‘palm springs’

California Real Estate Success Tips: How to Close Listing Leads

ID-100127419Here at Big Block, California’s top 100% commission real estate brokerage, we are committed to providing helpful real estate success tips via our blog and other social media channels. Need some help closing your listing leads? You’ve come to the right place!

If you’ve been ramping up your marketing efforts for your California real estate business and generating a bunch of great new leads, good for you!

Listing leads are crucial to any California real estate professional’s success and that’s why we wanted to share some tips for closing the deal on your listing leads.

All the listing leads in the world won’t matter if you can’t close the deal, so follow this advice to make sure you get the best possible results!

1. Remember The Seller is Boss 

Real estate agents are experts in their industry, but sellers have much more at stake with the sale of a particular home or property. One area that often causes friction is determining the selling price.

Some agents try to convince sellers the go with a price they recommend. This approach makes sense considering the agent is the expert. But all too often, sellers feel their input doesn’t matter.

This can cause a power struggle.

Instead of trying to be in charge, act as a trusted resource for buyers and sellers. By offering them guidance and helpful information, you show them they can rely on you. Let the seller be in charge, but walk them through the process with advice and answers to questions should they arise.

At the end of the day, the property belongs to the seller so it’s ultimately his or her decision to price it (and list it) as he sees fit.

If a seller has unrealistic expectations about a listing price, it pays off for you to be polite but direct and pass on the opportunity to work together. This will save you lots of time and effort in the end that might have been wasted on a listing that wouldn’t sell. Sometimes sellers will reconsider and choose to list with you at the price you suggested.

2. Know and Show Your Value

It’s possible that you may at some point encounter a seller who wants you to reduce your commission. When this happens, you have failed to demonstrate your value as a real estate professional.

If this situation should arise, the most important thing to remember is don’t be defensive.

Our best advice is to keep this situation from ever taking place. When you recognize your value as an industry leader, you will feel more confident and demonstrate that value to your clients.

One way to do this is to show how you are different from your competitors. Give your clients a strategy that outlines ways in which you will work together. Explain and answer questions before they even come up.

Most agents fail to explain their services thoroughly so by doing so, you will give yourself a leg up. As a top 100% commission brokerage in California, we want our agents to have the tools and knowledge they need to be successful.

Another way to ensure your customers understand the value you bring to the table is manage their expectations. Ask they what they hope to achieve from the experience. Take their temperature throughout the process and do everything in your power to see that they are a happy customer after it is all said and done.

Follow these tips and it will help you maximize your leads. Remember that when you are trying to win those valuable listing appointments, it’s important to let the seller be in charge while still demonstrating your expertise and value. In doing this, you will make more positive connections with would-be sellers and increase the chances they will want to work with you.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

Image courtesy of Keerati/FreeDigitalPhotos.net

Content Ideas for a California Real Estate Blog

As a California real estate professional, you are probably always looking for ways to promote yourself and your business. Here at Big Block Realty, California’s top 100% Commission Brokerage, we believe in providing our agents the support and resources they need to be successful.

You’ve probably heard that content is king and it’s also a great way to market yourself as a California Realtor. Having a content strategy is important to the success of any California real estate professional and we’ve already shared that a blog can be an effective tactic for spreading your content to reach new customers and strengthen your relationship with current ones.

Home Staging is just one great topic for a real estate blog!

For a real estate professional, you are in the business of helping customers buy and sell houses and properties. And we understand this is a full-time career! But it’s important to remember that investing time and energy into your marketing will only help your career in the long-term. Did you know you can grow your business leads with a blog?

Creating a blog and populating it with content can be overwhelming if you haven’t done this before.

That’s why we wanted to share some great summer content ideas for a real estate blog. Your clients will enjoy reading this type of content and if they enjoy reading, it will increase their likelihood of sharing!

Feel free to use these ideas and put your own spin on them! We want to be a resource for you and we’re happy to share some ideas that will make your life and job a little bit easier!

  • Seasonal Fun – Share a post about your town or city’s Parks and Recreation opportunities or other fun activities to enjoy that pertain to the current season. This might include be a fun summer activity guide or a link to a community calendar. Provide your clients with helpful information and they will keep coming back for more.
  •  Learning Opportunities and Professional Development – Whether your blog readers are parents looking for extracurricular and enrichment opportunities for their kids or professional networking and continuing education for themselves, your blog can be a resource for this type of information. Creating a source for trusted information will create readers who keep coming back to your blog.
  • Stage Your Home – Share some great home staging tips that sellers will appreciate. It’s a fun excuse to decorate your space! You could even interview a home staging pro and share some tips on your blog.
  • Local Eats – Spotlight some local restaurants or hot spots that your community would appreciate knowing about. This might include a new restaurant or a farmer’s market. Give them the inside scoop and let them know you are a trusted source of info for them!

These are just a few ideas for how you can create interesting content that your readers will appreciate! As a California realtor with a 100% commission brokerage, you can get creative. Having a blog allows you find your unique brand voice. Don’t worry if it doesn’t happen overnight. Put in the work that will pay off in the long-term.

And if you’d have other questions about how you can grow your brand and make positive changes for your real estate career by joining a leading California 100% commission real estate brokerage, we are always here to help.

Here at Big Block Realty, we are California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Flat Fee Broker California’s Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

 

Marketing Tips for Real Estate Success from California’s Leading Real Estate Brokerage

As a 100% Commission Real Estate Brokerage, we understand what it takes to be successful in the California real estate industry. One part of that is marketing and promoting your brand.

One way you can market yourself as a California realtor is through remarketing, an advertising strategy used in the online world to more effectively target potential clients. It allows businesses as well as individuals to increase brand awareness and reach likely customers.

There’s a technical side to it, but mainly it involves simply adding a piece of code called a remarketing tag to the pages of your website. As potential customers browse your site, they are added to a remarketing list. Later, you can reach out to the consumers as they search the web.

One way is to show targeted real estate ads to consumers when they search the web and when they use keywords connected to your site or sections of your site. You can also reach out to a browsing shopper as they search for something specific they need, like a car, pair of shoes, or a DVD. This is a helpful way to connect with consumers and give them increased chances to interact with your brand.

You can also purchase services that allow you to generate dynamic and very specific ads for even more specific advertising based on your customers’ visits to your site and the other sites they have visited.

You can use remarketing for several advertising strategies. You can increase the traffic to your own website. You can get increase your communication by getting sign ups on your site. You can also use remarketing to put your brand out there and increase awareness.

The main point of remarketing is specific targeting that you simply cannot achieve with mass advertisement. You are reaching out to people you know are already interested in the product, not simply rolling the dice that someone somewhere will respond to your ads.

As a leading flat fee broker in California, we strive to provide our agents with helpful tools that will increase their success. Consider giving remarketing a try for your internet advertising needs. And consider Big Block Realty if you would like to begin an exciting career with a 100% commission real estate brokerage!

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

Make the Most of Real Estate Leads: Tips from Top California Brokerage

Technology is ever changing. As a leading 100% commission real estate brokerage, we recognize the importance of staying current on the latest and greatest tech options for California Realtors. It isn’t enough to know about this tech stuff…you have to put it to use!

ID-100105816In today’s market, a real estate agent has to keep up with advances in technology to stay relevant to their customers.

The modern real estate client is intelligent and informed, and a California realtor needs the latest in video, web marketing, branding, and streamlined transaction processes to get and maintain a potential clients interest and business.

This is why our flat fee brokerage is committed to offering real estate pros all the education they need to be successful.

The consumer has changed. What used to work is giving way to an entirely new animal. Gone are the days of the sales pitch and the slick salesman. Customers today want information first and foremost.

Then they want to make intelligent decisions about their real estate needs without gimmicky sales tactics, deadlines, or pressure. As a 100% commission California real estate broker, we get it. And when you work with us, you will get it too!

One area that we really shine in is Internet marketing. Are you getting information out quickly and concisely? Customers don’t want to sit through a two hour lecture or read a ten page pamphlet to find out what they want to know about a property (or any subject for that matter). If you make a video keep it short. Keep emails and ads succinct and to the point. If you start boring a potential client, they will simply click away and move on to something else.

To be effective in real estate today, an agent needs to evaluate how they are interacting with their clients and leads. Are you helping them or just gunning for the sale with little else in mind? Because if you are, they will notice. Even if you don’t. Just ask yourself if you are getting information to them and HELPING them to make informed decisions about their real estate needs.

The bottom line is to inform and educate your client without making them feel like a mark or that you’re wasting their time. If you accomplish this, they will take notice and maybe even give you their business.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

“Image courtesy of Stuart Miles / FreeDigitalPhotos.net”

Tech Tips for Realtors: 3 Ways Real Estate Pros Can use Technology for Business

There is so much technology available to us at all times and always more coming down the pike. Sometimes it seems unnecessary to be so plugged in during every aspect of life, but as a real estate professional you know that tech can greatly help you do your business. There all kinds of apps and tech platforms out there specifically tailored for Realtors. These can help with communication, planning, and transactions.

Here are three tech examples that real estate pros can use to take their business to the next level, as well as increase efficiency and add a personal touch to relationships.

Camera+

Do you want to take professional looking photos quickly and easily from your smartphone? This app can make anyone seem like a better photographer and this comes in especially handy for Realtors.

We all know that a good photo of a property or other listing can make all the difference in how it is perceived. The Camera+ app gives your smartphone camera more advanced options with features like touch exposure and focus, which sets exposure separately from focus and gives the user control over how light or dark their shots come out.

There’s also a stabilizer, a timer, and burst, which takes a rapid series of shots for capturing action shots. Use the six power zoom to get up close and personal, or use the photo flashlight to provide fill lighting to get great portraits or shots of the small stuff.

There are many other photography apps out there and maybe there’s another you prefer. Whatever photo apps you use, make sure you are getting the most bang for your buck and provide your customers the best possible photos you can of your homes and property listings.

You can use this to create all kinds of real estate videos and virtual tours.

Skype

It might not be anything new, but Skype still has a lot to offer for business professionals. Skype greatly expands a Realtor’s communication capabilities. On most mobile devices, Skype provides free face to face video and voice calls via wifi and 3G connections. You can send a potential client a personalized video message and share videos, files, and photos for free.

Google+ Hangouts is another option for staying connected with clients and potential clients. However you like to do it, just make sure you do! There’s no excuse for real estate agents to let their communication be anything less than a top priority.

Route 4 me

This app is available on all major devices and can be very useful for the Realtor showing a client several property listings. The app allows you to plan the quickest and most efficient route from the first listing to the last. A realtor can include up to 2,000 addresses and include notes and images for each destination.

Do you use any of this technology or do you have other favorite apps? We’d love to hear your feedback about what apps and tech work best for your needs.

If you are serious about taking your real estate career to the next level, consider embracing new technology as a way to grow your brand and generate new leads. And if you’re looking for new career opportunities, consider joining Big Block Realty!

Big Block Realty is California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block. From our continued education opportunities to our customized personal branding opportunities, we equip our agents with everything they need to be successful!

If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you! So, let us know if you have any questions, we are always here to help.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California Realtors Top Choice For 100% Commission and Top Level Support

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!