Posts Tagged ‘real estate agent’

Improve Your Real Estate Blog with these Simple Tips

ID-10075895You’ve heard the phrase “you can’t teach an old dog new tricks” but what about an old blog? Maybe you’re a veteran in the real estate social media marketing and blogging arena. Perhaps you started a blog for your real estate business a couple of years ago and have been plugging away now for awhile.

Are you seeing the results you’d like from your real estate blog? Are you seeing any results? When was the last time someone told you they read a post on your blog? When was the last time you stirred up a great conversation that started from content you shared on your blog?

If the answer is never (or a long time ago), we have some easy tips for you to take your real estate blog from drab to fab. And if you are a new real estate professional or just new to the social media game, these tips will help you as well!

1. Create an editorial calendar

This seems like a complicated process, but it’s really very simple. Look at a yearly calendar and think about what types of content would be appropriate during each month.

If you just blog once a week, you only have to think of 52 topics; 12 topics if you only blog monthly. No matter when you decide to blog, it’s important that you have a plan.

Consider what subject matter is interesting to readers during different months of the year. Look at data about housing sales and when people are most likely to move.

Think like a content marketer and it will pay off in the end for the success of your blog.

2. Consider SEO and how you are driving traffic 

An SEO strategy will help you see more traffic. This can be achieved by making your posts Google-friendly. In order to do this, you need to let your keywords do the work for you.

Each time you write a blog post, think about incorporating keyword phrases in the headline and opening paragraph. You should also link to another blog post about a similar topic.

3. Encourage readers to subscribe

Not only ask your readers to subscribe to your blog, but also make it easy for them to do so. Offer the option to subscribe by email or RSS feed. You could also build your blog posts as a newsletter with other content that readers can look forward to receiving on a regular basis.

Another option is to create your own blog app that pushes notifications to your readers mobile devices when there is new content.

It’s important to build an email subscribers list so don’t neglect this part of your marketing strategy.

4. Share More Content, More Often

Quality is always better than quantity when it comes to blogging, but quantity matters too. Your blog will only grow as far as you let it so try to post more frequently as a way to gain more readers.

When you share content often, it lets Google know to keep your blog on its radar. At least once a week is a good rule of thumb, but posting even more is better!

Also important is to consider sharing different types of content. Change up the length of your posts and share videos and images too. This keep your readers entertained and engaged and it keeps your blog from getting stale with the same format over and over.

5. Guest Posts

A good way to increase your blog traffic is with guest posts. One type of guest post is when you allow guest writers to provide content to your blog. This allows them to get exposure while providing valuable content to your audience. Guest contributors are also likely to share their content on your blog with their audience so it increases the visibility of your blog.

Another type of guest post opportunity is to submit your own content to other blogs. This also helps to give you more credibility and exposure while reaching a wider audience.

When you implement some (or all) of these tactics into your blogging plan, your real estate blog will grow and thrive!

A blog is a powerful content marketing tool for your brand. Don’t give up on it! Put in the time and effort that it takes to be successful.

Let us know if you have any questions, we are always here to help.

Big Block Realty is California’s leading 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, California’s Best 100% commission real estate brokerage

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

“Image courtesy of Idea go / FreeDigitalPhotos.net”

How Real Estate Professionals Can Use “Big Data”

ID-100175372You’ve probably heard lots of talk recently about ‘big data.’

The retail industry has benefited from having big data for some time now, but many real estate professionals believe that our industry will soon be able to benefit from big data as well.

Unlike buying things like gas or groceries on a very regular basis, most home buyers and sellers only participate in the real estate industry every 5 to 10 years…some even less frequently.

Having data that sheds insight on consumers’ long-term life decisions would prove to be very useful and valuable to real estate professionals, brokers and other members of our industry.

Big data could allow real estate professionals to have a greater understanding of when past clients might consider selling or refinancing their homes.

It could also create a way for realtors to anticipate when a client might decide to downsize his or her home or even buy vacation property.

With big data strategies in place, real estate professionals could capitalize on the most opportune moments to send marketing content and messages to their clients.

In the world of marketing, content is is king but so is timing. Facebook has already announced that it will soon begin allowing advertisers to target consumers based on their offline shopping behaviors.

While there is still much to be developed in the realm of big data for the real estate industry, there are a few things you can begin doing now to get the maximum impact of your customer data.

First, you should be collecting customer data. If you aren’t doing this, begin doing so immediately. This should be everything from customer names, addresses and emails to birthdays and other particulars.

Next, take it to the next level while collecting & mining data. This means you should look for the place where different aspects of your business are connected. Then track the data and use it to establish your long-term email marketing strategy.

For example, you might want to create an exit survey for your clients. Collect basic information about what they believe their future home buying behaviors and plans might be. Connect with them based on that, rather than bombarding them with information when it isn’t relevant to them. 

Remember to use common sense. If a customer just bought a home from you, don’t send them messages that contain new listings. Create content that is pertinent to them instead. This might include things like info about taxes, home warranties, refinancing and home improvement.

Customer data is valuable to you, especially if you can use it to better understand your clients’ behaviors. This is an important part of the marketing process because it can help you create your messages and improve the timing in which you distribute them. When you target the right audience within the right context, your business can grow and thrive.

Let us know if you have any questions, we are always here to help.

Here at Big Block Realty, we are California’s best 100% commission real estate brokerage. As part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

A career in real estate allows you to leverage your potential in a way that no other industry or field can. If you’d like to learn more about a career with Big Block Realty, we’d love to hear from you!

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, Where California Real Estate Agents Earn 100% Commission

“Image courtesy of samuiblue / FreeDigitalPhotos.net”

Real Estate Entrepreneur Success Tips

AID-100159548s a real estate professional, you are essentially an entrepreneur.

There are many benefits to this lifestyle, from having more control over your career to experiencing the freedom to set your goals high as well as determine your schedule and tasks.

Entrepreneurship also has its challenges, one of which was mentioned in a recent article by international sales expert and New York Times best-selling author, Grant Cardone.

In a featured article in “Entrepreneur” Cardone talked about entrepreneur burnout, or more specifically how he doesn’t believe in it.

Cardone’s advice is to step back and remember what it was like when you first started out in the business.

What were your goals?

What was driving you at that time?

Maybe you are just now starting out.

Remember these early days because challenges will come.

But with the right attitude and drive, you can achieve great things!

Here are a few key takeaways we got from the article. Hopefully these tips will help you in your real estate career!

  • Set a Goal – What are you working toward? Without a goal, you’ll just be putting forth a lot of effort without knowing where to direct it. When you reach your goal, set a new one. Never stop setting goals and pushing yourself to be better than you thought you could be.
  • Don’t get Comfortable – Cardone says comfort is a dangerous thing. Complacency means you are no longer pushing yourself. Don’t let yourself get complacent or comfortable. Keep your edge and stay competitive.
  • Look to the Future – This goes along with having a goal, but it’s more than that. Picture yourself in the future. What does your life look like? What do you look like? Who do you see yourself surrounded by? When you can visualize these things, you can begin to set goals that will help them become a reality. Always keep the future in the forefront of your mind.
  • Challenge Yourself – Take on new tasks that challenge and stretch you outside of your comfort zone. This is an important part of being successful as a real estate professional and an entrepreneur. Keep your entrepreneurial spirit alive by reaching for more.

You can also check out this post on: “7 tips for real estate success

These are just a few ways that you can advance your real estate career.

A career in real estate allows you to leverage your potential in a way that no other industry or field can.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions? Call (800) 550-3209 or Click—> Contact us today

Big Block Realty
www.BigBlockRealty.com
CA DRE #01885775

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

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Big Block Realty Promotes Lifelong Learning

Some people think that school is something that got left behind in childhood or teen years.

School, in the traditional sense might be a thing of your past, but learning is something you never outgrow.

Here at Big Block Realty, California’s Top 100% Commission Real Estate brokerage, we take the success of our agents very seriously.

We believe that one important aspect of success is continuing to learn and grow in your real estate career.

This is why we are committed to providing some of the top real estate training opportunities around.

Perhaps you need some extra help with using social media to take your business to the next level.

Our “Social Media Domination” class is right up your alley. Much of being successful in real estate, or sales in general is a mental game. Having trouble getting your mind right? Our training called “The Winning Mindset” is a huge hit with our Agents.

Advanced Social Media Training

 

Can you believe there are still agents around the country who aren’t using social media to advance and expand their brands? In recent years, our business culture has shifted and there is no reason Agents aren’t taking advantage of the opportunities social media affords.

In order to reach more buyers and sellers, you’ve got to start thinking outside your traditional marketing box.

Social Media for Real Estate Agents is made up of conversations that drive engagement.

Not only that, but Internet marketing isn’t just about e-commerce.

This is the time to jump on board if you haven’t already.

Social Media, Social Networking and Social Interaction is the future of Business Marketing.

You can leverage it to create maximum results.

At Big Block Realty, California’s Favorite 100% Commission Real Estate Brokerage we know that social media is the future of how we communicate and how we generate new clients and business opportunities. As one of the best ways to market your real estate business, social media can help you reach a wider audience and expand your sphere of influence.

When you join Big Block Realty and start earning 100% commission you will have direct access to the top social media training and strategies that are virtually guaranteed to increase your business right away!

Join Big Block Realty California’s Top 100% Commission Real Estate Brokerage.

Realtor as Entrepreneur

ID-10059943There are many reasons to consider a career in real estate, but one of the most important is that a real estate career allows you unlimited possibilities.

Consider the following quote from the late Steve Jobs: “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.” —Steve Jobs, Apple Inc. co-founder, chairman and CEO

We agree with Jobs about the only way to do great work is to love what you do.

We love being real estate professionals. And we love having other people as part of our team that love it too.

Maybe you’ve been in a field you don’t particularly like or in a job you see going nowhere.

Perhaps you’ve been doing the real estate thing for awhile, but aren’t getting as much out of it as you thought you would.

It doesn’t matter if you are just starting out as a Realtor or have been doing it for some time.

If you’re thinking a change is in order, we welcome you to consider joining our team at Big Block Realty.

Not only are we California’s number one real estate brokerage for 100% commissions, but we also have a dynamic group of individuals whose success we are completely committed to.

If this sounds like something you’ve been seeking, consider the following:

When it comes to technology, we’re tops!

Our agents here at Big Block Realty are equipped to leverage the power of the Internet as well as all the latest and greatest technology advancements.

This allows them to support clients in the best possible ways.

Take a look at this post we did on: “Why Should Real Estate Professionals Have A Blog?

You can feel free to take your career to new heights

Our Agents operate as entrepreneurs. This means that they have the freedom to control their business.

Because of this, they are much more invested in their own success than say, a Realtor working under the umbrella of another company.

Plus, as an agent with Big Block Realty, you’ll gain access to the best service providers who can help you build your business on solid ground.

Knowledge is power

It’s important to stay ahead of the pack. The world needs more leaders and less followers.

Big Block Realty has a strong focus on keeping our agents ahead of the competition.

We provide world class training and support that in turn, allows our Agents to be able to give their clients the best service and support.

Get by with a little help from your friends 

Another positive aspect of a career with Big Block Realty is the support our agents get from our leadership team. Our agents are given top notch Broker/Attorney support that allows them to do their best work with confidence.

Here at Big Block Realty, we feel strongly about being invested in our agents’ success. We are California’s leading 100% commission real estate brokerage and as part of our team, you will keep your entire commission while still enjoying all the perks of working with an industry leader such as Big Block.

Your Friends,

SOS pic

Oliver, Sam, Spencer and
The Big Block Realty Family

Have questions?—> Contact us today

Big Block Realty, 100% commission real estate brokerage in California

Big Block Realty Voted Best 100 Commission Real Estate Brokerage, proudly serving: San Diego, Orange County, Riverside, Los Angeles, Palm Springs and much more!

“Image courtesy of jannoon028 / FreeDigitalPhotos.net”